Delicious NIPPON
Background
In recent years the popularity of Japanese cuisine has spread throughout the world; particularly in Europe and North America. In Asia, an increase in economic prosperity has given rise to a new and growing class of wealthy individuals with a taste for high quality Japanese cooking ingredients.
These trends represent a wonderful opportunity for Japan to promote and increase the export of its unique and high quality bounty of agricultural and seafood products to the world.
Delicious Nippon is an English language television series about Japanese cuisine, culture and cooking ingredients. Each program in the series will be broadcasted worldwide via NHK World and JIB-TV (Japan International Broadcasting Inc.) and will showcase various Japanese products with a dual purpose of deepening worldwide understanding of these products and enhancing export opportunities for Japan.
| Program line up | |
|---|---|
| 2/1-2 | Japanese Food Culture |
| 2/8-9 | Rice |
| 2/15-16 | Seafood:Yellowtail |
| 2/22-23 | Vegetables:Long Yam |
| 3/1-2 | Fruit:Apple |
| 3/8-9 | Forest Gifts:Shiitake Mushroom |
| 3/15-16 | “Wagyu” Japanese -Beef |
| 3/22-23 | Japanese Tea and Kaiseki cuisine |
Program outline
Program title: “Delicious NIPPON”
Duration: 30 min. (A total of 8 episodes)
Language: English
Broadcast schedule
Each instalment of “Delicious NIPPON”is being streamed on http://jibtv.com/ every Sunday and Monday (Pacific Standard Time) for eight consecutive weeks starting February 1st, 4:30PM － 5:00PM.
The program will be rebroadcast at 8:30PM, and on the following Monday at 12:30AM, 4:30AM, 8:30AM and 12:30 PM.
Once you enter http://jibtv.com/, you can watch the streamed broadcasts by clicking High/Low next to Watch Now.
•The “Delicious NIPPON”series is also being broadcast on NHK World TV
Commissioned by
Ministry of Agriculture, Forestry and Fisheries
Participants
Judy Ongg
Naoyuki Yanagihara
John O’ Conner
Nicholas Pettas